Top 5 Personalization Apps Performance in Belarus for Q4 2023

In the fourth quarter of 2023, the top 5 personalization apps in Belarus showed varying performance trends across downloads, active users, and revenue. Here’s a closer look at how these apps fared:

Yandex Browser with Protect saw a consistent increase in weekly downloads, starting from 6K in late September and peaking at 11.1K by the end of December. Its active user base remained strong, fluctuating between 926K and 986K, with a slight dip to 937K in the final week.

Magic Fluids: Fluid Wallpaper experienced a notable increase in downloads, beginning with just 2 in mid-October and reaching 5.5K by early December. Active users also grew significantly, from 516 in late October to 8.3K by mid-December.

Find My Phone By Clap, Whistle had a declining trend in downloads, starting at 4.2K in late September and dropping to 137 by the end of December. However, its active user count remained relatively stable, hovering around 18K throughout the quarter.

Decorate Me saw an initial surge in downloads, peaking at 9.4K by late October, but faced a decline thereafter. Its active users followed a similar trend, peaking at 11K in late October and dropping to around 500 by December.

MagicWidgets: Themepack & Icon experienced a gradual decline in weekly downloads, starting from 1.9K in late September and falling to 600 by the end of December. Active user numbers were more stable, ranging from 7.2K to 8.8K, with a slight drop to 8K in mid-December.

These insights are based on data from Sensor Tower, with more detailed information available on their platform.